Serving Clients Holistically at Scale

Episode 095: On this week’s episode of The Connected Advisor, I speak with Jimmy Lee, Founder and CEO of The Wealth Consulting Group (WCG).  An industry veteran, Jimmy champions a holistic, client-first approach to wealth management, blending financial planning, investment strategy, and innovative technology to serve as a personal CFO for his clients.

Jimmy shares his early experiences in the brokerage industry and how his perspective shifted towards a more holistic, client-centric approach. He also discusses what it means to serve clients as their personal CFO and how his firm approaches advisor support, succession planning, and scalability.

Key Takeaways

• Clients want more than investment advice—they want guidance on taxes, estate planning, health, and lifestyle.

• Succession planning is human planning: a well-thought-out succession plan is not just about the business, it's about people.

• Independent advisors may crave autonomy, but they still need back-office support, tech integration, and compliance infrastructure. The right platform can offer both freedom and scale.

• Portfolio management alone isn't enough. Comprehensive services, like tax, trust, and succession planning, are becoming table stakes for high-net-worth clients.

Quotes

"The personal CFO concept, to me, is proactively helping clients accomplish their financial goals. And a lot of times, it's not about the portfolio." ~ Jimmy Lee

"The best financial advisors get a lot of knowledge about the individual or family situation. Working with advisors sometimes means finding out things about their personal lives sooner than other very close family members do." ~ Jimmy Lee

"Our goal is for our clients to call us about any issue regarding their money or financial situation, whether it's something that we could directly handle or not." ~ Jimmy Lee

"Five or 10 years from now, it's going to be table stakes to be able to provide a more holistic approach and at least be able to offer that. And if you can't do that in-house, you better be really good as an advisor, having those referral relationships tied up so that you can still offer the service and make it seem like a seamless experience." ~ Jimmy Lee

Links 

• Jimmy Lee on LinkedIn

• The Wealth Consulting Group

• Merrill Lynch

• MassMutual

• Zappos

• Michael Kitces

• Wealth.com

• LPL Financial 

• Charles Schwab

• McKinsey

• Simple Wealth, Inevitable Wealth

• Serious Money

• The Excellent Investment Advisor

Connect with our hosts

• Milemarker.co

• Kyle on LinkedIn

• Jud on LinkedIn

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Kyle Van Pelt