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The Rising Tide

The Rising Tide is a weekly newsletter by Jud Mackrill that helps financial advisors, wealth executives, and fintech innovators make sense of a changing industry—and seize the momentum. Each issue is packed with sharp insights, strategic commentary, and real stories from the frontlines of wealth management, all delivered in a clear, compelling voice. Whether it’s data strategy, advisor tech, leadership, or client experience, The Rising Tide brings you practical ideas to help your business grow and your thinking stay ahead. Written by someone who’s built and advised the biggest names in wealth management, The Rising Tide isn’t theory—it’s a signal. Subscribe to ride the wave, not get swept up by it.

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Change is Inevitable—Leadership is Optional

The Noble Pursuit: Financial Planning with Scott Hanson

Why Most Teams Are Just Group Projects in Disguise (And How to Fix That)

Revolutionizing Wealth Management for Advisors and Credit Unions

Hurricanes, Markets and Managing the Rapids

A Tech-Driven Approach to Empowering Independent Advisors

The Rising Tide